摘要
About the Role
Major accountabilities:
- Identify Unmet Needs and Drive Strategy Development:
- Deep dive in patient insights and connect the need of HCS stakeholders.
- Drive while collaborate with x-functions to evaluation of new assets prioritization, leverage insights obtained from patient, scientific, clinical, product, regulatory and access perspective.
- Develop a comprehensive long-term strategy to focus therapeutic areas, aligning it with the identified needs and opportunities.
- Collaborate with Internal and External Stakeholders:
- Foster strong collaboration with internal x-functional teams to ensure the strategy incorporates diverse perspectives and expertise.
- Form strategic partnerships with external stakeholders, including but not limited to healthcare providers, payers, and patient advocacy groups.
- Leverage these collaborations to co-create initiatives and programs that have a positive long-term impact on patients' benefits.
- Act as a New-Launch Commercial Strategist and Architect:
- Take a leading role in developing and implementing commercial strategies for new product launches.
- Drive the creation of robust initiatives that align with the company's objectives and market trends.
- Shape the business environment by identifying and capitalizing on opportunities to create something new from scratch.
- Ethics and Compliance:
- Contribute proactively to build a credible image and positive reputation for Novartis
- Work within any given legal framework, Novartis Ethics and Compliance policies
Key performance indicators:
- Time and quality of launch pipeline and launch readiness development:
- In-depth insight aggregation
- Commercial strategy effectiveness e.g. stakeholder awareness, sales forecasting, 5-yr P&L
- Alignment across cross-function teams and resource optimization
- Successful Strategy Implementation:
- Measure the effectiveness of the long-term strategy in terms of achieving identified needs and opportunities e.g., awareness trial usage (ATU), progress of must wins
- Evaluate the level of collaboration and engagement with internal and external stakeholders.
- Feedback from key stakeholders internally and externally
- 100% compliance
Minimum Requirements:
Work Experience:
- At least 5-year experience in leading pharmaceutical product strategy
- Experience with cross-disease new product launch and planning in the past 3 years, preferably in the field of Nephrology, Cardiology, Immunology and Oncology
- In-depth understanding of the Pharma market including key dynamics, competitors, country regulatory, and market access environments (reimbursement and private)
- Experience in healthcare system engagement (e.g. market access, government affairs)
- Strong data planning and analysis capability
- Experience in evidence generation strategy
- English fluency and capability of above county communication
- Strong customer engagement skills
- Influential leadership in matrix teams, strong in teamwork, communication and able build alignments
- High learning agility and curiosity for innovation and exploring new concepts
Skills:
- Agility.
- Analytical Thinking.
- Brand Awareness.
- Building Construction.
- Business Analytics.
- Cross-Functional Collaboration.
- Digital Marketing.
- Marketing Strategy.
- Media Campaigns.
- Project Management.
- Stakeholder Engagement.
- Stakeholder Management.
- Strategic Marketing.
Languages :
- Mandarin
- English.
Why Novartis: Helping people with disease and their families takes more than innovative science. It takes a community of smart, passionate people like you. Collaborating, supporting and inspiring each other. Combining to achieve breakthroughs that change patients’ lives. Ready to create a brighter future together? https://www.novartis.com/about/strategy/people-and-culture
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Benefits and Rewards: Read our handbook to learn about all the ways we’ll help you thrive personally and professionally: https://www.novartis.com/careers/benefits-rewards
Novartis is committed to building an outstanding, inclusive work environment and diverse teams' representative of the patients and communities we serve.